United States

2016

The Humane Society of the United States - Caged for Costco

Entrant Company

Rokkan

Category

Website

Client Name

-

Sub-Category

Nonprofit

The Humane Society of the United States (HSUS) teamed up with Rokkan to launch CagedForCostco.com, a microsite meant to expose the warehouse/supermarket giant for continuing to allow its egg suppliers to confine chickens in battery cages. CagedforCostco.com centered around a Rokkan-produced hidden camera-style video, titled Room to Live, in which a realtor shows people New York City's most disgusting apartment to draw an analogy to the unlivable quarters that the hens laying eggs for Costco's shelves endure. The video is available for viewing on the website, as well as on HSUS social media channels including Youtube, Facebook and Twitter. As CagedforCostco.com is no longer available (the url simply redirects back to http://www.humanesociety.org/issues/campaigns/factory_farming/?credit=web_cagedforcostco) a developer site is available for judges at: http://costco.rokkandev.com/

Vega Awards The Humane Society of the United States - Caged for Costco Vega Awards The Humane Society of the United States - Caged for Costco
More Gold Award Winner Winners
Malaysia

KIM LIAN KEE MENU

Entrant Company

Nokua Design Sdn Bhd

Category

Menu

United States

First & Main Bus

Entrant Company

VT PRISM

Category

Vehicle Graphics

United States

Making Smart Moves

Entrant Company

Mad Dog Graphx

Category

Annual Report

United States

2SOL Annual Report

Entrant Company

GoodThree

Category

Annual Report

Muse Creative Awards\