Muse Creative Awards | International Advertising Awards

United States

2017

V.I.K. (Very Important Kids) Program

Entrant Company

Wassabi Design Firm

Category

MARKETING BRANDING & DESIGN

Client Name

Loews Hotel Miami Beach

Sub-Category

Character Design

Loews Miami Beach Hotel had the desire to revamp the their outdated kids program. I decided to create cartoon characters that kids found relatable. By giving them backstories and adventures the kids could participate and tag along around the hotel. It excited the imagination of kids, kept them active and most importantly engaged.

Vega Awards V.I.K. (Very Important Kids) Program Vega Awards V.I.K. (Very Important Kids) Program Vega Awards V.I.K. (Very Important Kids) Program

Credits

Designer
Yuri jai
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