MUSE Silver

Canada

2021

BACAUSAGERONIHAMACON

Entrant Company

No Fixed Address

Category

Audio

Client's Name

Little Caesars

Sub-Category

Radio AD

Ham. Applewood bacon. Pepperoni. Sausage. Smoky bacon. The Little Caesars 5 Meat Feast just had TOO many meats to talk about. So, naturally we shortened them into one really easy-to-say word: Bah-cau-sage-er-oni-ha-may-con. To give all Canadians a chance to try this miraculous mouthful for themselves, we created an easy-to-dial 31-digit hotline. If called correctly, customers could get their very own Bacausageronihamacon free of charge. And hey, every pizza shop has a radio ad where they repeat their phone number to death, so naturally we followed suit.

More Silver Winners
2021
United States

Entrant Company

Infosec

Sub Category

Animation

2021
India
Micro Key Solution

Entrant Company

ValueLabs

Sub Category

Services

2021
United States

Entrant Company

A. Hoffman Awning Co

Sub Category

Manufacturing

2021
United States
Florida Department of Transportation

Entrant Company

Global-5

Sub Category

Video Campaign