2021
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Category
Client's Name
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Ever thought you’d hear the words; cartoon characters, jingle and anti-smoking campaign in the one sentence? May is the month for quitting, and to launch this State-wide event we created Quit Your Way in May.
A warm, inclusive campaign that takes a refreshing approach to an otherwise uniform category. With a range of charming characters and a catchy jingle, we showcase unconventional and amusing tips and tricks to highlight the many ways someone can quit. Entertaining and upbeat, it encourages people to join their South Australians and quit their way in May.
Credits
Entrant Company
RNL
Category
Event - Conference / Convention
Country / Region
United States
Entrant Company
NameStormers
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Integrated Marketing - Product Branding
Country / Region
United States
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No Fixed Address
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Strategic Program - Comm / Marketing Campaign
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Canada
Entrant Company
Maersk
Category
Strategic Program - COVID-19-Related (NEW)
Country / Region
India