2022
Entrant Company
Category
Client's Name
Country / Region
Xu Zhou SINO-ONE Experience Center is a new type of community that mainly targets Generation Z (born between 1995 to 2010). The buildings in the community looks like boxes stacking together. The signage design also echoes with the architectural language of “stacking boxes” and forms an art space which is in line with the trendy and cool features of the Generation Z.
The signage design deconstructs the concept of box, and combines boxes in different forms and colors to shape blocks. Those blocks reconstruct a spatial dimension through an artistic order. The signage is customized for different spaces according to their spatial and color features.
We hope SINO-ONE Experience Center provides different themes that penetrate with each other and forms a space for experiencing life. It is also a space that shows how signage design perceive the art of lifestyle in the future.
Credits
Entrant Company
Drawn Agency
Category
Experiential & Immersive - Experiential & Immersive / Other___
Country / Region
United States
Entrant Company
Mazarine NY
Category
Advertising - Online AD (Campaign)
Country / Region
United States
Entrant Company
Designory
Category
Video - Animation
Country / Region
United States
Entrant Company
Huawei / Aspiegel
Category
Strategic Program - Brand Strategy Campaign
Country / Region
United Kingdom