MUSE Platinum

2025

Coach Prime – Live Like There is a Tomorrow

Entrant

Anatomy: The Internal UCHealth Agency

Category

Video - Celebrity / Fan

Client's Name

UCHealth

Country / Region

United States

Gallery

About The Entry

After Deion “Coach Prime” Sanders became head coach of the Colorado Buffaloes, UCHealth helped him overcome serious mobility issues just to be able to run on the field in front of his players again. He shows us that in life, no matter what happens, you have to live like there IS a tomorrow.

Featured Media

Credits

Executive Creative Director
Jeff Kosloski
Creative Director
Paul Manutes
ACD/Art Director
Kyle Siderius
Director of Production
Julia Berthet
Producer
Kristen Del Calzo
Director/DP
Noah David Smith
Editor
JC Nuñez
Executive Producer / Gin & Burger
Dana Discordia
Chief Marketing Officer / UCHealth
Manny Rodriguez
VP Marketing and Advertising / UCHealth
Brad Fixler
Sr Director, Brand and Advertising / UCHealth
Kim Vecchio
Sr Director, Marketing Partnerships
Christina Hixson
Sponsorship Director
Bill Smith
Partnerships Strategist
Nicholas Scozzari
More Platinum Winners
Social Media
2025
2025 MUSE Creative Awards Winner - Hilton: Full-Funnel Recruitment Social

Entrant

Hilton

Category

Social Media - Recruitment

Country / Region

United States

Experiential & Immersive
2025
2025 MUSE Creative Awards Winner - Caught in the Crossfire
Beyond the Battle Museum

Entrant

Relative Scale

Category

Experiential & Immersive - Exhibition Experience

Country / Region

United States

Video
2025
2025 MUSE Creative Awards Winner - Toyota RAV4 Reveal
Toyota USA

Entrant

Stage3 Agency

Category

Video - Automotive

Country / Region

United States

Video
2025
2025 MUSE Creative Awards Winner - Golden Chick Man On The Street Campaign

Entrant

The LOOMIS Agency

Category

Video - TV Ad Campaign

Country / Region

United States