MUSE Platinum

2025

Coach Prime – Live Like There is a Tomorrow

Entrant Company

Anatomy: The Internal UCHealth Agency

Category

Video - Celebrity / Fan

Client's Name

UCHealth

Country / Region

United States

After Deion “Coach Prime” Sanders became head coach of the Colorado Buffaloes, UCHealth helped him overcome serious mobility issues just to be able to run on the field in front of his players again. He shows us that in life, no matter what happens, you have to live like there IS a tomorrow.

Credits

Executive Creative Director
Jeff Kosloski
Creative Director
Paul Manutes
ACD/Art Director
Kyle Siderius
Director of Production
Julia Berthet
Producer
Kristen Del Calzo
Director/DP
Noah David Smith
Editor
JC Nuñez
Executive Producer / Gin & Burger
Dana Discordia
Chief Marketing Officer / UCHealth
Manny Rodriguez
VP Marketing and Advertising / UCHealth
Brad Fixler
Sr Director, Brand and Advertising / UCHealth
Kim Vecchio
Sr Director, Marketing Partnerships
Christina Hixson
Sponsorship Director
Bill Smith
Partnerships Strategist
Nicholas Scozzari
More Platinum Winners
Video
2025
MUSE Advertising Awards - Just ask Fanar – The First Arabic GPT LLM Campaign
Government Communications Office of Qatar

Entrant Company

Government Communications Office of Qatar

Category

Video - Information Technology (IT)

Country / Region

Qatar

Advertising
2025
MUSE Advertising Awards - Hopper's Travel Deal Tuesday

Entrant Company

Makoto Rheault-Kihara

Category

Advertising - Advertising Campaign

Country / Region

United States

Experiential & Immersive
2025
MUSE Advertising Awards - Taizhou Ancient City - City Wall Light and Shadow Show

Entrant Company

Beijing STUDIO10 Media Technology Co., Ltd

Category

Experiential & Immersive - Hologram / Projection

Country / Region

China

Video
2025
MUSE Advertising Awards - KADER
Ministry of Culture - Film Commission

Entrant Company

Jether Prodution

Category

Video - Cinematography

Country / Region

Saudi Arabia