MUSE Gold

2025

Meet Kakee

Entrant Company

So Drama! Entertainment

Category

Video - Entertainment

Client's Name

So Drama! Entertainment

Country / Region

Singapore

Meet Kakee - a proudly made-in-Singapore entertainment app with a difference: our fans are rewarded for enjoying our content. The Kakee mascot – a playful manifestation of the Kakee logo – stars in a series of irreverent and relatably-local brand spots introducing the app's four lifestyle features: Listen, Watch, Play and Lobangs (Singlish for "good deals"). Friendly, welcoming and joyful, we wish to share happiness with our fans as “Your Rewards & Entertainment Buddy”.

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