2026
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Vimeo REFRAME 2025 transformed the traditional conference model into an electrifying creative playground, unveiling sweeping new capabilities that represent one of the most significant platform evolutions in the company's history. This wasn't just an event – it was an immersive production where more than one thousand virtual and in-person attendees became active participants in shaping the future of video.
The day ignited with two-time Grammy Award winner 2 Chainz sharing the deeply personal journey behind his short film Red Clay, followed by Emmy Award-winning actress, NYT bestselling author, and social creator Tabitha Brown, who captivated the audience with her signature blend of humor and wisdom in a standout keynote conversation.
But REFRAME went beyond marquee talent. Throughout the venue, guests didn't just watch; they created, experimented, and explored. Interactive installations invited hands-on discovery while sessions revealed how AI can amplify rather than replace human creativity. A special screening of Vimeo's human-curated Staff Picks films showcased the platform's commitment to elevating authentic storytelling over algorithmic discovery.
The pinnacle moment arrived with the unveiling of Vimeo Review, a groundbreaking collaborative tool that reimagines how teams create together. The excitement spilled beyond the venue walls as Review commanded attention with a high-impact takeover of Penn Station, lighting up more than 20 digital screens across one of New York's busiest transit hubs.
By transforming thought leadership into kinetic, must-see experiences, REFRAME didn't just discuss the future of video; it made every attendee part of creating it. This bold reinvention of the corporate event as an immersive creative experience sets a new standard for industry gatherings, proving why REFRAME stands out as a defining moment in experiential innovation.
Credits
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Sixieme Son
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Audio - Original Music
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United States
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EYEBOLLS
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Branded Content - Game / Application
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United Kingdom
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Department of Cultural Affairs, Taipei City Government
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Event - Festival / Carnival
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Taiwan
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NBCUniversal
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Branded Content - Food & Beverage
Country / Region
United States