2026
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Located along the Longjing Riverbank Park and Zhutian Station Cultural Park in Pingtung, the project, titled “Radiant HAKKA,” seeks to reinterpret the traditionally understated image of Hakka culture.
Beginning with the landscape of the Longjing river, the design treats water as a cultural thread carrying local memory, connecting community life, belief systems, industries, and festive emotions. Through light art, key Hakka cultural symbols such as floral fabrics, indigo dyeing, traditional rice cakes, and the square-mouth lion dance are reinterpreted into contemporary visual language.
Through this curated lantern festival, visitors are invited to rediscover the quiet yet continuously evolving vitality of Hakka culture as they move through the space.
The lantern zone is composed of environmental light installations, allowing visitors to step directly into the cultural narrative rather than observe from a distance.
Beginning with “Butterflies in Flowing Light,” projection mapping simulates cascading waterfalls, while butterfly-shaped light panels flutter dynamically, transforming the movement of water into a metaphor for cultural flow.
The 8-meter-tall installation “Auspicious Phoenix Radiance” spreads luminous wings, symbolizing the continuous expansion of Hakka culture along the river’s path, both protective and outward-reaching.
Multiple installations exceed 10 meters in scale, forming an immersive luminous environment within the expansive riverside landscape, enveloping visitors in both light and cultural symbolism.
Another highlight, “Floral Gallop in the Night,” features a galloping horse combined with floral patterns and night-blooming flowers, embodying themes of migration, settlement, and forward movement.
Additional installations such as “Rolling Fortune”, which is inspired by rattan ball coins, “Blooming Corridor,” and “Blessing Rice Shadow”, an interactive Hakka language learning, enrich the experience with elements of play, education, and cultural engagement.
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Savannah College of Art and Design
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Video - Fashion
Country / Region
United States
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Gravity Global
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Outstanding Agency Awards - Best Integrated Campaign
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United Kingdom
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College of Fashion and Design,Donghua University
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Video - Fashion
Country / Region
China
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Purdue University - Purdue Brand Studio
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Website - Website Redesign
Country / Region
United States