Pratt & Whitney Centennial

A Century of Innovation
For the last 100 years, Pratt & Whitney has played a pivotal role in transforming aviation by connecting people, growing economies, and defending freedom. With more than 90,000 engines in service around the globe, Pratt & Whitney’s history is a story of relentless grit and unwavering dedication, from developing era-defining engines in the early 20th century to unleashing new technologies that power the skies today. 
Dynamic Conversations
To help celebrate this momentous milestone, Pratt & Whitney turned to BI WORLDWIDE to build a campaign to help tell this storied journey. This year-long conversation brought to life each month the contributions of the explorers, engineers, and visionaries who helped power the aerospace industry into the future. This multi-faceted campaign was brought to life through their vast print, digital, and social channels.
Hands-on Storytelling
The people of Pratt & Whitney are at the heart of driving that progress. The unwavering passion of generations has delivered industry-changing advancements, unlocking limitless potential. To that end, BI WORLDWIDE produced an innovative pop-up exhibition that travelled the globe. This exhibition blended digital, immersive, interactive, and dimensional experiences to engage audiences in the company’s 100-year legacy and its partnership with RTX in shaping the future of aerospace. Centered on the themes of passion, performance, and possibilities, its modular design showcased the past, present, and future while adapting seamlessly to a variety of footprints. 
The exhibit travelled throughout 2025, stopping at 10 different Pratt & Whitney facilities across the US and Europe.