2026
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About The Entry
From one of the world’s most challenging airport to Hong Kong’s Home Venue for sport, Kai Tak is “returning to the runway.” This transformation is brought to life through the short film “Kai Tak, Raising the Game,” a story driven piece that connects sporting spirit with the rebirth of an iconic place.
This engineering marvel places connection at its heart, drawing parallels between the determination of the construction community, athletes, and other stakeholders, and its collective effort behind Kai Tak Sports Park, the city’s largest sports, entertainment, and leisure landmark. Rather than focusing on scale alone, it celebrates resilience, ambition, and belief, values shared by sport and Hong Kong itself.
Engineering innovations are woven naturally into the narrative as enablers of world class performance. BIM enabled digital construction, global collaboration, a retractable roof, and a flexible pitch, among many other features, are presented not as technical achievements in isolation, but as foundations that empower athletes, event organisers, and fans, positioning Kai Tak Sports Park on the global stage.
With over a century of history, Kai Tak no longer welcomes planes, it welcomes athletes, events, communities, and dreams, raising the game for Hong Kong and beyond.
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Critical Mass
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Advertising - Advertising Campaign
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Canada
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eMascaró
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Website - Travel
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Spain
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Urban One
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Branded Content - New Category
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United States
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Haley Oh
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Corporate Identity - Brand Identity
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United States