2016
Entrant Company
Category
Client's Name
Country / Region
Brief:
Slida is a new puzzle toy that is launching, designed to appeal to boys and girls of the 7-12 age range. The product is competing with the existing puzzles and games on the market, such as the Rubik’s range, so must stand out in a competitive market. When developing the product branding, the following criteria had to be met:
Ensure the branding fits with the existing Slida logo that was designed.
Determine the range of colours that the Slida puzzle is to be manufactured in.
Make sure the branding is engaging, colourful and bold, appealing to the target demographic, whilst showing the fun and challenging nature of the puzzle.
Roll out the product branding into a range of items including packaging, promotional material, exhibition stands and business cards.
Entrant Company
STARMEN Design Group
Category
Marketing Branding & Design - Corporate Identity
Country / Region
United States
Entrant Company
Verona Media
Category
Mobile App - Consumer
Country / Region
United States
Entrant Company
helium creative
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
United States
Entrant Company
Sam Robinson
Category
Photography - Advertising (Photography)
Country / Region
United Kingdom