Muse Creative Awards | International Advertising Awards

Singapore

2017

Re-branding of a Creative Studio

Entrant Company

Canvus Pte Ltd

Category

MARKETING BRANDING & DESIGN

Client Name

Canvus Pte Ltd

Sub-Category

Corporate Identity

The Canvus brand begun as an idea of a loving and creative relationship between its two partners. The pencil tip was adopted as a symbol of its creative essence and expressed as an asymetrical element to resemble a heart. The initial cursive typeface was intended to represent the fluidity between various design disciplines that we dabbled in. After two years in the business, we realized a need to re-brand the company's brand identity with the intent to focus on our targeted clientele - corporate organisations with a desire for meaningful design.

Vega Awards Re-branding of a Creative Studio Vega Awards Re-branding of a Creative Studio Vega Awards Re-branding of a Creative Studio

Credits

Designer
Gabriel Augustin Quan
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