Muse Creative Awards | International Advertising Awards

Ukraine

2017

VeePee Mobile VPN App

Entrant Company

báchoo

Category

MOBILE APP

Client Name

TouchVPN

Sub-Category

Utilities

Our task was to create an engaging VPN application that would appeal to younger audience in the US and all over the world. The function of the app is pretty straight forward. It allows the user to turn the VPN protection on and off. We decided to go with a nice and funny character. Thus, we created VeePee a friendly alien who travels through space in his little spaceship. Veepee is very curious and likes new places. But, he needs to protect himself from unknown dangers and malicious intentions. So he turns on his safety shield (the VPN turns on). This concept also provides space for possible future monetization. If a user needs faster VPN connection, he can buy a subscription and speed up VeePee's little spaceship. But for now the app is free already has around 100 000 users and seems to be getting more popular.

Muse Digital Awards VeePee Mobile VPN App Muse Digital Awards VeePee Mobile VPN App Muse Digital Awards VeePee Mobile VPN App

Credits

Art Director
Elena Galitsky
Account Executive
Maxim Balter
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