Muse Creative Awards | International Advertising Awards

France

2017

Naive New Beaters ft IZIA "Heal Tomorrow"

Entrant Company

SOLAB

Category

VIDEO

Client Name

Capitol Records

Sub-Category

Experimental

This music video takes place in a concert hall, movie set and afterparty. We can follow through a VR headset the story of David Boring, singer of the band going through these three situations and we witness how he choses to handle them. We will discover as he finds a routine in his superstar lifestyle that something else is happening in the background. The fact that this video is in VR allows you to choose what to focus on. This allows for multiple replays in order to catch every subtlety of the 360° performance.

Muse Digital Awards Naive New Beaters ft IZIA "Heal Tomorrow" Muse Digital Awards Naive New Beaters ft IZIA "Heal Tomorrow" Muse Digital Awards Naive New Beaters ft IZIA "Heal Tomorrow"

Credits

Director
Romain Chassaing
Producer
Nicolas Tiry
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