Muse Creative Awards | International Advertising Awards

United States

2017

ALS: Hope Through Caring

Entrant Company

Motion Source

Category

VIDEO

Client Name

Les Turner ALS Foundation

Sub-Category

Nonprofit / Religious

The Les Turner ALS Foundation joined forces with Motion Source to produce a fundraising video to be used at their 2016 “Hope Through Caring Gala”. The approach to this video was to craft a docu-style tapestry of stories from three different families affected by ALS. Truth be told, this was one of the most difficult, yet rewarding, production experiences that we have ever had. The stories themselves, while heart-wrenching, were lined with so much hope that we couldn't help but be utterly inspired. The strength of these individuals and families was humbling, and left a profound impact on our entire studio.

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