Muse Creative Awards | International Advertising Awards

United States

2018

Get In the Game Seasonal Campaigns

Entrant Company

Cornerstone Home Lending

Category

CONTENT MARKETING (NEW)

Client Name

Consumer/Strategic Partners

Sub-Category

Branded Content

Get in the Game is a sports themed promotion geared towards giving our loan officers the tools to get out into the field and in front of their Industry Professionals-without asking for business. This promotion is a fun way to interact and build relationships with current and prospective IndustryProfessionals. Industry Professionals could win awesome prizes during these weekly competitions AND a final Grand Prize drawing. Each week for 4 to 6 weeks (depending on the season) participating players (Industry Professionals) will fill out a game card with their predictions for Sunday and Monday’s football games. A winner is selected each week based on the highest number of correct winning picks. Then, all game cards submitted in each weekly competition count as an entry into the Grand Prize drawing valued at $5,000!

Muse Digital Awards Get In the Game Seasonal Campaigns Muse Digital Awards Get In the Game Seasonal Campaigns Muse Digital Awards Get In the Game Seasonal Campaigns
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