As part of a 49ers sponsorship, biotech company Orig3n received space outside Leviâ€™s Stadium to connect with fans during home games. WHM designed and produced a football-themed customer engagement and activation experience leveraging a shipping container. The goal was to create a space to educate fans about regenerative medicine and how they can help advance the future of health by donating a teaspoon of blood. Orig3n DNA test products were also featured and available for purchase. Today, Levisâ€™ Stadium uses this brand activation experience as the gold standard when enticing other brands to exhibit on the Faithful mile.