Muse Creative Awards | International Advertising Awards

India

2018

The Gift from Nature - Mr Makhana

Entrant Company

Passion Film

Category

VIDEO

Client Name

Spyke

Sub-Category

TV Ad

Borrowing from mythology where Foxnuts/ Makhanas (in Hindi) are referred to as the mystical food of the gods, the launch TVC for the Indian Snack brand Mr. Makhana 'The Gift from Nature' has been conceived to tell the story of Dyonius, the Greek God of Nature, making his offering to the Greek Goddess of the Soul Psyche (played by the famous Bollywood actor and diva Kareena Kapoor). Foxnuts or Makhanas are one of the healthiest snacks available to mankind and aptly a snack for the Soul. After all, a healthy life is the essence of beauty.

Vega Awards The Gift from Nature - Mr Makhana Vega Awards The Gift from Nature - Mr Makhana Vega Awards The Gift from Nature - Mr Makhana

Credits

Director
Ranadeep Bhattacharyya
Director
Judhajit Bagchi
Producer
Ricky Singh Bedi
Actress
Kareena Kapoor Khan
Actor
Krishna Marques
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