MUSE Platinum

2024

Nuggets of Wisdom

Entrant Company

NBCUniversal

Category

Video - Celebrity / Fan

Client's Name

KFC

Country / Region

United States

Get ready for a nugget-powered journey of self-improvement with The Real Housewives of Atlanta’s Kandi Burress and her mini-mogul, Ace! Armed with the mystical allure of KFC's new chicken nuggets, Ace coaxes his mom into agreeing to all sorts of things she normally wouldn’t – like taking the high road when her friend group comes for her, and buying Ace a pony. In this flavor-packed journey, Kandi's transformation is served hot, sprinkled with humor and family charm. It's a Bravo-worthy spectacle where nuggets aren't just bites – they're flavor-fueled life lessons that leave you craving more!

MUSE Creative Awards Winner - Nuggets of Wisdom 1
MUSE Creative Awards Winner - Nuggets of Wisdom 2
MUSE Creative Awards Winner - Nuggets of Wisdom 3
MUSE Creative Awards Winner - Nuggets of Wisdom 4
MUSE Creative Awards Winner - Nuggets of Wisdom 5
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Credits

EVP, Creative Partnerships, NBCU
Jamie Cutburth
SVP, Head of Creative, NBCU
Steven Rummer
SVP, Creative Partnerships, NBCU
Sari Feinberg
VP, Creative, NBCU
Sharon Ngoi
VP, Marketing, NBCU
Dana Crane
Senior Executive Producer, NBCU
Janelle Albino
Senior Director, Marketing, NBCU
Monica Sanchez
Senior Project Director, NBCU
Kendal Stavros
Creative Director, NBCU
Lisa Esselstein
Senior Producer, NBCU
Samantha Rundbaken
Manager, Marketing, NBCU
Alex Psaros
Associate Writer/Producer/Editor, NBCU
Alyssa Jerome
Production Company
Ringer
Manager, Marketing, NBCU
Mary Alice Gardner
Account Manager, NBCU
Heather Johansen
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