2024
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Spotify Wrapped has become a cultural mainstay with viral impact. Taking cues directly from the lyrics of 2023's Top Global Artist, the spot pulsates through the phantasmagoria of the lyrical repertoire. The direction brings them to life via characters with a modern and surreal edge, after which the audience zooms out to take in the big picture, a stunning tableau vivant on top of a lush, lavender mountain.
Credits
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Xero
Category
Strategic Program - CSR Program
Country / Region
United Kingdom
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Savannah College of Art and Design
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Video - Fashion
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United States
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Layer
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Social Media - Video
Country / Region
United States
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UNIT9
Category
Experiential & Immersive - Live Experiences
Country / Region
United Kingdom