Muse Creative Awards | International Advertising Awards

Germany

2016

Nagelschmiede Gaggenau

Entrant Company

Visuarte Mediale Erlebniswelten GbR

Category

Video

Client Name

-

Sub-Category

Event

Gaggenau needed an emotional opener for a sales and distribution conference in the US in December 2015. The subject was "heritage" - without reviewing 333 years of company history. The idea was rather to stage the origin of Gaggenau - "die Nagelschmiede". The following topics needed to be portrayed: heritage, tradition, blacksmith shop (Nagelschmiede) as core centre, high-quality craftsmanship, handiwork, the elements fire and metal, precision. http://www.visuarte.com/award/160324_visuarte_Gaggenau.mp4

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