Lubava Sokol art-fashion designer

Brand: Lubava Sokol, fashion art-designer. Ukrainian brand targeted to emphasize every person's identity (though anyone can say so). What's unique is the distinct constructionism of cutting, minimum of excessive details, maximum of comfort, hidden ethnic appeal.
Task: To develop an identity representing the geometry of cutting lines, simple and easily recognizable style, national tinge combined with modern form.
Solution: The logo clearly fulfills the task due to the simple lines and spot-on metaphor.
There are many meanings hidden in the sign - L letter, bird silhouette, national pattern fragment. The style is built on straight lines, minimalism and carving the sign in printed materials.