Malaysia

2018

Water Fun's Brand Identity

Entrant Company

5s8 studio

Category

CORPORATE IDENTITY (NEW)

Client's Name

Adam Lutfi Trading Sdn. Bhd.

Sub-Category

Corporate Identity Guide

Equipped with a 12-year experience, Water Funs is a mineral water manufacturer which adopts new technology in its products. The client has requested for a branding and hopes to instill the founder's name - Adam into the brand. Combining the alphabets "W" and "A" will form a simple shape. Therefore, I have attempted several designs to assimilate "W", "A" and the water element but at the same time differentiating those three elements. Following the unveiling of the new design, I attempted to raise the overall standard of this logo by introducing the rippling water effect into the design. With this, I have tried to come up with three different patterns to meet with the scalability of the brand. Apart from having a new image, the brand allows the consumers to learn about the company with a new sense.

Credits

Shawn Goh Chin SIang
More Rose Gold Winners
2018
United States
Locale Grand Cayman

Entrant Company

The Brand Collective

Sub Category

Corporate Identity Guide

2018
United States

Entrant Company

Bospar

Sub Category

PR Campaign

2018
United States

Entrant Company

Linchpin

Sub Category

Business to Business

2018
United States

Entrant Company

CraneMorley

Sub Category

E-Learning