2018
Entrant Company
Category
Client's Name
Country / Region
With the AI Lab, Siemens is creating its own platform for advancing AI-related research, interdisciplinary exchange and prototyping. The aim of the new branding, including the logo, was to create a very independent and courageous presentation of the "artificial intelligence" megatrend within the Siemens brand.
The specially created key visuals, which deliberately do away with stereotypical AI imagery in order to produce the pulsating dynamics of the AI theme in an abstract and at the same time powerfully futuristic manner, play a special role.
Credits
Entrant Company
PlusOne
Category
Video - TV Ad Campaign
Country / Region
Netherlands
Entrant Company
Magnetic Creative
Category
Content Marketing - Branded Content
Country / Region
United States
Entrant Company
Promoqube
Category
Strategic Programs - Video Campaign
Country / Region
Turkey
Entrant Company
True North Inc.
Category
Advertising - Online AD Campaign
Country / Region
United States