MUSE Platinum

2018

Human Bean Co

Entrant Company

GRAMM

Category

Video - Animation

Client's Name

Human Bean Co

Country / Region

Australia

To announce their arrival Human Bean Co asked us to bring their beans to life in this spot. With Chimera having designed some distinctive and fun packaging, it provided a solid base to evolve from.

We created 3D characters to give them form and contrast with the 2D in their environment. Their surroundings were created to match the brand elements and be as if we were moving through scenes on the pack. The end game being to create a piece that will make one of the more healthy snacks on the market appeal to kids. And they really do taste great… we checked… lots of times….

Beanalicious!

Credits

GRAMM
Final Sound
More Platinum Winners
Video
2018
MUSE Advertising Awards - Breathtaking!
Prestige Brands

Entrant Company

True North Inc.

Category

Video - Health & Fitness

Country / Region

United States

Video
2018
MUSE Advertising Awards - Australian Production Design Guild Awards

Entrant Company

Substance

Category

Video - Motion Graphics

Country / Region

Australia

Advertising
2018
MUSE Advertising Awards - Bullying Pushes People Away

Entrant Company

Agência Um

Category

Advertising - Advertising Campaign

Country / Region

Brazil

Video
2018
MUSE Advertising Awards - Kobo Aura H2O

Entrant Company

ICON Motion

Category

Video - Technology / Science (NEW)

Country / Region

Canada