2018

AIG Lions Tour Event Mark

Entrant Company

Augusto Ltd

Category

Corporate Identity - Logo

Client's Name

AIG

Country / Region

New Zealand

As major global sponsors of the All Blacks, AIG wanted to make their mark on the 2017 British & Irish Lions Tour to New Zealand, an event that happens only once every 12 years.
With an event itinerary spanning over 4 weeks, 30 events and 6 cities around the world, we needed to create a bespoke event mark that could be rolled out across all touch-points for AIG’s hosting activity during the British & Irish Lions Tour.