Singapore

2018

The Thin Teatox

Entrant Company

PROPER PEOPLE

Category

CORPORATE IDENTITY (NEW)

Client's Name

The Thin Tea

Sub-Category

Packaging Single

The Thin Tea is a brand built on the idea that beauty can be achieved through wellness. They came to us to design the packaging for their very first product, The Thin Teatox. It is an organic tea-based detox programme catering to a youthful female audience looking for a natural and healthy way to enhance the way they feel and look. Being a product in a pretty competitive space, primarily sold online and marketed through social media, our client was looking for an eye-catching packaging that their target market would relate to. It had to look different from what was already out there, yet not too different that the product type was unrecognisable. There was also a possibility of the product range being expanded, and this we had to take into consideration as well.

Credits

Lim Kim
Lin Ruiyin
Afzal Imram
Stephanie Teo
Brenda Lee
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Sub Category

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Sub Category

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Sub Category

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Sub Category

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