2018
Entrant Company
Category
Client's Name
Country / Region
My Maha is a modern health & wellness brand, taking the best from the East and the West to create essentials for the urban lifestyle.
They came to us for the packaging design and positioning of their new matcha products. The range includes The Matcha Warrior, The Matcha Sage and The Matcha Ritual which includes both tea powders along with the tools required to prepare the perfect cup.
In a market saturated with matcha products, we figured we would have to create a unique visual vocabulary that still remained true to the brand ethos. We delved into the rigorous craft and process behind matcha production and identified that as our starting point. The grinders used in this process are especially made for matcha production, and was what we chose to visualise for the products.
Credits
Entrant Company
Vabotu
Category
Video - Information Technology (IT)
Country / Region
United States
Entrant Company
BEAMY
Category
Video - Consumer Product / Services
Country / Region
China
Entrant Company
Grafika Designs
Category
Website - E-Commerce
Country / Region
Canada
Entrant Company
Leroy & Rose
Category
Marketing Branding & Promotional - Poster Single
Country / Region
United States