2018

Co-Branded Storytelling Campaign. Vodafone & The Big Bang Theory

Entrant

SevenOne AdFactory GmbH

Category

Video - Other VIdeos ___

Client's Name

Vodafone

Country / Region

Germany

CHALLENGE
To create TV Special Ads that explain new Vodafone Products in need of explanation. SOLUTION
• The Big Bang Theory series becomes a native setting for a special ad series that explain Vodafone products with scientific credibility and a special sense of humor beloved by the target group.
• Introducing the ads with an original outtake creates a seamless flow into the individually produced vodafone ads.
• Lookalike stand-ins and the original German dubbing Voice achieve an authentic TBBT scenery within the Vodafone spot.