Uganda

2019

Make it Real

Entrant Company

CXO Strategies FZ LLC

Category

Integrated Marketing

Client's Name

Dell Technologies

Sub-Category

Product Branding

Dell Technologies at Gitex Technology Week 2018 wanted to create an experience that would allow customers to touch and feel its products in a real-world setting. With over 220 sq metres of floor space to work with, the stand had to embody what it stood for - Making it Real. With four main themes - Workforce Transformation, Digital Transformation, IT Transformation and Security Transformation the word for the show was TACTILE. Experiences were created to make it personal and instantly relatable.

Credits

Sreejith Nambiar
Kavitha Rajasekhar
More Gold Winners
2019
Turkey
Ko├žSistem Bilgi ve ?leti?im Hizmetleri A.?.

Entrant Company

Ko├žSistem Bilgi ve ?leti?im Hizmetleri A.?.

Sub Category

Business

2019
United States
Bimbo Bakeries USA/ Marinela USA

Entrant Company

Legion Advertising LLC

Sub Category

Online AD Campaign

2019
United States

Entrant Company

WebMechanix

Sub Category

Corporate Identity, Others

2019
Portugal
Super Bock Group

Entrant Company

Omdesign

Sub Category

In-Store Experiences (NEW)