2019

You Look Like You Need A Good One – Direct Mail

Entrant

Lisa Gorham Creative

Category

Advertising - Direct Mail

Client's Name

Kentucky Hug

Country / Region

United States

Gallery

MUSE Creative Awards Winner – You Look Like You Need A Good One – Direct Mail by Lisa Gorham Creative (Image 1)

About The Entry

Kentucky Hug is an apparel company crafted by bourbon drinkers, for bourbon drinkers. As part of the company?s 2018 launch, the ?You Look Like You Need a Good One? direct mail marketing campaign targeted Kentucky Bourbon Trail distilleries and hotel shops. The goal was to introduce their audience to this unique premium apparel brand and get a complimentary sample into their hands for retail sales consideration. Spread the Kentucky love with Kentucky Hug. After all, everyone needs a good hug.