Manhattan Mens Grooming Lounge Brand Identity

Manhattan Men's Grooming Lounge is an exclusive full-service grooming lounge catering to men looking for a premium quality experience. Luxury, masculine and refined, the foundation for all brand touchpoints: print, online and environmental. The logo showcases rich flourishes, a central hand-lettered M with linework reminiscent of vintage barber poles and a crown cradled above it boasting how each client feels during their relaxing Manhattan Men's Grooming Lounge experience?like a king.