2019
Entrant Company
Category
Client's Name
Country / Region
The objective of the Disney Firsts campaign was to document the authentic stories of real families having meaningful ?first? experiences, and to encourage viewers to visit the parks to create their own firsts! The vision was to convey that families can experience something new at Disney Parks for the first time, every time, in a sweet, authentic, and commercial way. Using high-end docu-beautiful cinematography, saturated imagery, well-placed slow motion, and wistful music, we sought to create dreamlike images that would connect on a deep level with viewers?and perhaps invoke the nostalgia of their own experiences! The spot aired on several of Disney?s channels (Junior, XD, etc.) and was uploaded to numerous Disney social media sites, creating an immersive, multi-channel piece for all platforms.
Credits
Entrant Company
Haste Post-haste
Category
Advertising - Online AD Campaign
Country / Region
Canada
Entrant Company
MATTE Projects
Category
Content Marketing - Branded Content
Country / Region
United States
Entrant Company
Marshall University
Category
Audio - Podcast
Country / Region
United States
Entrant Company
Revolutio Creative
Category
Video - Documentary
Country / Region
United States