2019
Entrant Company
Category
Client's Name
Country / Region
Resistain and Outstain are two logos of functional fibers, a combination of nanotechnology & textile. Resistain is highly water and dirt proof. Its crossing ball-shaped lines create illusion of the lotus effect; Outstain is efficiently water & dirt absorbing, yet easy to clean. Its upward arrow shows the powerful stain-off ability. Stripes are the shape of the weave and the distortion shows the strength and durability of the fabrics. To make the two logos under one brand coherent, color blue is chosen to imply water and technology. Solid skill and confident brand attitude are also performed by sturdy and bold logotype. When using on small size prints or stitched labels, the symbols are adapted and simplified in order to keep the readability and legibility.
Credits
Entrant Company
Ovato
Category
Marketing & Promotional - Menu
Country / Region
Australia
Entrant Company
Oura Health
Category
App - Health & Wellness
Country / Region
Faroe Islands
Entrant Company
Maestro Filmworks
Category
Video - Food & Beverage
Country / Region
United States
Entrant Company
Mountain View Group, Ltd.
Category
Video - Corporate
Country / Region
United States