2019
Primator Brewery
Entrant Company
Little Greta s. r. o.
Category
Integrated Marketing - Product Branding
Client's Name
Primator
Country / Region
Cuba
The agency decided to abandon the clich?s ? Art Nouveau ribbons, heraldry, gold, crimson and green colours, Schwabacher font etc. They are overused and not communicating the needed ?craft?. The agency put emphasis on simplifying the logo and marrying the analogue world, represented by a series of fine pencil-drawn motifs and lettering, and digital world, represented by simple shapes and clean spaces filled with an unorthodox colour-coded palette distinguishing the 15 beers.<br>
Credits
Entrant Company
MATTE Projects
Category
Content Marketing - Branded Content
Country / Region
United States
Entrant Company
Plotworks ApS
Category
Video - Business to Business
Country / Region
Denmark
Entrant Company
Americaneagle.com
Category
Website - Travel
Country / Region
United States
Entrant Company
STANDBY CREATIVE GROUP
Category
Integrated Marketing - Other Integrated Marketing ___
Country / Region
Turkey