2020
President's Day Campaign
Entrant Company
DeVito/Verdi
Category
Video - Retail
Client's Name
Bernie % Phyl's Furniture
Country / Region
United States
This particular campaign pushes the message creatively with humor in order to rise above all the category noise, get heard and disrupt people's notions of what Bernie & Phyl’s Furniture store really had to offer. These video spots functioned as a packaged promotional tactic during the President's Day holiday. Day holiday. By first delivering the spot entitled "Butts", a memorable humours video, then retargeting with messaging focused around Bernie & Phyl's free delivery, the spots were designed to drive traffic without communicating a discount or price off message that could possibly devalue the brand and it's products.
Credits
Entrant Company
Mya Kai Creative, LLC
Category
Corporate Social Responsibility - Pro Bono (Free)
Country / Region
United States
Entrant Company
Messer North America Inc.
Category
Website - Corporation
Country / Region
United States
Entrant Company
Triangler
Category
Corporate Identity - Brand Identity
Country / Region
Taiwan
Entrant Company
TOFU Studio
Category
Marketing & Promotional - Calendar
Country / Region
Poland