2021

Brand Identity for Dunmire Motorsports

Entrant

Andy Dunmire

Category

Corporate Identity - Brand Identity

Client's Name

Dunmire Motorsports

Country / Region

United States

Gallery

About The Entry

Driven by three generations of racing heritage, this upstart family team needed an identity that signifies their passion for motorsports. Because vision is paramount as a racer, instructor, student, and organization, this logomark depicts a driver’s view through an approaching corner. The red and white curbing adds a sense of energy, speed, and precision while also forming the abstract letter “D” for their last name.