MUSE Platinum

2021

31st Golden Melody Awards

Entrant Company

27 Design Co., Ltd.

Category

Video - Animation

Client's Name

Bureau of Audiovisual and Music Industry Development,Taiwan Ministry of Culture

Country / Region

Taiwan

As the representation of the highest honor in Asia’s Mandopop industry, the Golden Melody Awards is also approaching its 31st edition this year—a new beginning to a new generation.
The trailer opens with a Golden Melody trophy melting down, signifying that with the coming and going of generations, the Golden Melody Awards is breaking with conventions, reformulating and reconstructing every possibility anew. Like water, it seeps into every land, providing newfound nourishment in the cycle of rebirth; it spreads like a ripple, exerting its intangible and ever-renewing influence.

Credits

Production & Design
27 Design Co., Ltd.
Director
Cheng-Hsuan Lin
Art Director
Qian-Han Chen
Producer
Yu-Hsiang Peng, Weiting Zhou
Designer
Qian-Han Chen, Bonnie Lu, Aastalim, Chung-Yi Wu, Hsiang-Lan Tsai, Ying-Fang Kao, Yi-Wei Wu, Sopedou Fu, Hsin Lin
Animator
Bonnie Lu, Gene Jiang, Bruce Chen, Benson Chang
Editor
Cheng-Hsuan Lin, Bruce Chen
VFX & Compositing
Bruce Chen, Peng-Hau Wang, Cheng-Hsuan Lin
Colorist
Yihsun Chiang, Cheng-Hsuan Lin
Music & Sound Production
WinSound Studio
Original Music
Hsiao-Chin Lin, Szu-Yu Lin
Sound Design
Hsiao-Chin Lin, Szu-Yu Lin
Score Mixer & Dubbing Mixer
Hsiao-Chin Lin
Strings
Just Busy Music Studio, Shuon Tsai, Nala Huang, Weapon Gan, Hang Liu
Recording Studio
112F Recording Studio, Zen Chien, Chris Chen
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