MUSE Gold

China

2021

Commemorating the 250th anniversary of Beethoven

Entrant Company

CT.LAB

Category

Experiential & Immersive

Client's Name

Shanghai Concert Hall

Sub-Category

Experiential & Immersive / Other___

On the Occasion of Beethoven's 250th birthday, CT.LAB participated in an interactive musical exhibition held by Shanghai Concert Hall. Commemorating the distinguished musician, CT.LAB designed two installations - "Beethoven In Color" and "Inside Beethoven's Music". 【Beethoven In Color】 "Beethoven In Color" is an interactive wall projection that visualizes Beethoven's renowned Symphony No. 5 in the form of color splashing. When a viewer approaches the wall, a new color will appear, tracing the viewer's movement while infusing with the existing colors along the way. The vivid visualization of the music brings the audience a novel perspective of interpreting the masterpiece. 【Inside Beethoven's Music】 "Inside Beethoven's Music" is an interactive sand table allows the audience to play around with the instruments used in Beethoven's symphonies. The table's shape mimics the orchestra arrangement, and the icons of the musical instruments with corresponding sensing points are projected onto the surface. The viewers could sound or mute a specific instrument by moving the cylindrical triggers onto or off the sensing points. This simple action encourages the audience to explore and deconstruct the music to have a better insight into the difficulties and subtleties behind the symphony composition. In all, CT.LAB aims to introduce fresh experiences for music lovers and offer rewarding encounters for the curious.

Credits

Visual Designer
Gao Yishu
Visual Designer
Xie Yu
Experience Designer
Xing Ruiqi
Experience Designer
Zheng Shulong
Interaction Designer
He Weiming
Project Manager
Deng Xiaofeng
Project Manager
Lu Qingyi
Design Director
Zhang Peiding
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