2021
X-Ray Critical Care Suite
Entrant Company
Mountain View Group, Ltd.
Category
Video - Medical
Client's Name
GE Healthcare
Country / Region
United States
GE Healthcare’s X-Ray team wanted to promote the introduction of Critical Care Suite 2.0. The video sets up the problem facing X-Ray technicians in ER and ICU settings. The video shows how GE’s embedded AI algorithm is an industry first that helps guide X-Ray technicians with high accuracy, thus improving the clinical outcome. The video was featured in GE’s virtual trade show environments and used in social media before and after the events.
Credits
Entrant Company
Northeastern University
Category
Video - School / Universities
Country / Region
United States
Entrant Company
Society Awards
Category
Website - Business to Business
Country / Region
United States
Entrant Company
MullenLowe Boston
Category
Corporate Social Responsibility - Pro Bono (Free)
Country / Region
United States
Entrant Company
adHOME Creative Inc.
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
Canada