MUSE Silver

2021

BAE Systems' COVID-19 Photo Documentary

Entrant Company

BAE Systems Inc.

Category

Social Media - COVID-19-Related

Client's Name

Country / Region

United States

Exceptional times call for extraordinary actions. This COVID-19 Photo Documentary was a tribute to the essential employees of BAE Systems who never stopped supporting our customers and our mission-We Protect Those Who Protect Us®. It is more than a slogan, it’s what makes up our company fabric in order to ensure the safety of those serving our country.
These images walk us through from the unknown beginnings of the COVID-19 pandemic to its current state through the strategic use of documentary style photography. The sole purpose of this effort was to preserve the moments in company history and recognize the employees still coming into the office. These social media posts were some of the most popular content for the year and provided some much needed uplifting content at a time when only bad news ruled our lives.
Capturing everyone from essential employees working on the manufacturing floor building products for military customers, to employees working from home, captured safely by shooting through windows.
This photo documentary is a representation of BAE Systems’ employees and how extraordinary actions can get us through anything, together.

Credits

Photographer
Vincent Ardizoni
More Silver Winners
Website
2021
2021 MUSE Creative Awards Winner - MTA Live Subway Map

Entrant Company

Work & Co

Category

Website - Government

Country / Region

United States

Advertising
2021
2021 MUSE Creative Awards Winner - Joker
Priscilla Vezzit Ferreira

Entrant Company

Priscilla Vezzit Ferreira

Category

Advertising - Online AD (Campaign)

Country / Region

France

Corporate Identity
2021
2021 MUSE Creative Awards Winner - Grey River Netting
Grey River Netting

Entrant Company

Array

Category

Corporate Identity - Logos

Country / Region

Canada

Branded Content
2021
2021 MUSE Creative Awards Winner - ShhParty App
Patricia Kelly Marsh

Entrant Company

Freelance

Category

Branded Content - Game / Application (NEW)

Country / Region

United States