2021

Beat The Road

Entrant

M.AD

Category

Advertising - Advertising / Other___

Client's Name

Spotify

Country / Region

United States

Gallery

MUSE Creative Awards Winner – Beat The Road by M.AD (Image 1)

MUSE Creative Awards Winner – Beat The Road by M.AD (Image 2)

MUSE Creative Awards Winner – Beat The Road by M.AD (Image 3)

MUSE Creative Awards Winner – Beat The Road by M.AD (Image 4)

About The Entry

The 2020 stays-at-home orders transformed our lives from active to slightly sedentary. Despite the changes in listening behaviors people are still listening to music and are looking for song inspirations, and Spotify aims to bring back the missing vibes for 2021 by helping its listeners go back on the road for an exclusive track hunt. Spotify listeners will be able to unlock unreleased songs and special collabs just by moving.