2021
Bahama Breeze Menu Redesign
Entrant Company
Ad Cucina
Category
Marketing & Promotional - Menu
Client's Name
Bahama Breeze
Country / Region
United States
Bahama Breeze is Caribbean-inspired food, handcrafted tropical drinks, and a vibrant island atmosphere that lets you feel a million miles from home, any day of the week. The new menu system was designed with this authentic Island energy in mind and to set the stage for your next Island adventure. The strategic objective of the redesign was to 1. Simplifying Navigation, 2. Provide a more flexible menu structure, 3. Infuse Brand Personality. The result was clearer for the diner, full of variety, cost-effective to reproduce and reinforced brand core qualities of flavor, vibe and good times.
Credits
Entrant Company
Jilin HOHA Advertising Co., Ltd
Category
Corporate Identity - Corporate Identity / Other___
Country / Region
China
Entrant Company
ValueLabs
Category
Website - Best User Experience
Country / Region
India
Entrant Company
The DVI Group
Category
Video - Self-Promotion
Country / Region
United States
Entrant Company
Dennis Publishing
Category
Strategic Program - Interactive Brand Experience
Country / Region
United Kingdom