Maple Leaf Foodservice - Food 5 Ways Sell Sheets

Menu planning for senior living and healthcare facilities can be a real challenge. Patients each have their own unique dietary needs, and Registered Dieticians are responsible for planning healthy, appetizing, and versatile menu solutions year after year. That process can be quite daunting, particularly during a pandemic when resources are low and time is more precious than ever. Registered Dieticians sift through a plethora of resources, websites and engage peers in search of new menu ideas that appeal to their patients while balancing a number of nutritional requirements and dietary restrictions.

The Healthcare & Senior Living division of Maple Leaf recognized this challenge among their customers and saw an opportunity to use their long-standing Foodservice and nutritional knowledge to support their customers through innovation. Food 5 Ways was created to showcase the versatility of their product offerings. This new seasonal go-to guide for menu planning has had an incredible response among customers - garnering engagement and loyalty right from the first edition.

Food 5 Ways is distinct in the Healthcare & Senior Living world, in its approach to showcasing 12 of Maple Leaf's most versatile and nutrient-dense products fitting each of the two core seasons. The brochure delivers 5 seasonal recipes per product, giving readers the potential to cover their menu planning needs for a full season! The brochure provides an appetizing, innovative, and practical solution to menu planning that addresses the challenges that customers have experienced for years. The brochures are developed biannually, with a Fall/Winter version and Spring/Summer version - each showcasing new recipe ideas to keep menus fresh and nutrition-forward. The brochures have also been built with ease-of-access in mind, produced as a digital flipbook found on mapleleafhh.com and including links directly to each product, recipe and more. Each page contains its own set of nutritional breakdowns, product details, and cooking methods. Food 5 Ways takes all of the guesswork out of menu planning, maximizing on versatility and simplification for their customers.