MUSE Platinum

2021

IBM Backbone and Brains

Entrant Company

George P. Johnson Experience Marketing

Category

Website - Business to Business

Client's Name

IBM

Country / Region

United States

An interactive, audio-visual digital experience showcasing the beauty of a business operating at its peak, with the help of IBM IT Infrastructure solutions. Users have the opportunity to explore a 3-dimensional environment featuring a dynamic ‘gem’ structure at the heart of it–representing an amalgamation of the IBM Z, Power Systems and Storage products. Through a series of hotspot explorations, they’ll discover how IBM can help them achieve digital transformation by bringing together smart infrastructure (backbone) and industry-leading expertise (brains) in support of their business–ultimately driving to an editorial section including case studies which prove out the value of the solutions.

More Platinum Winners
Social Media
2021
2021 MUSE Creative Awards Winner - “It’s a Sin” Time Capsule

Entrant Company

Lupine Creative

Category

Social Media - Influencer & Celebrity (NEW)

Country / Region

United States

Video
2021
2021 MUSE Creative Awards Winner - Move Beyond Intelligence | McAfee Device-to-Cloud

Entrant Company

McAfee Brand Team

Category

Video - Branding

Country / Region

Australia

Branded Content
2021
2021 MUSE Creative Awards Winner - BET Celebrates HER
BET Digital

Entrant Company

BET / ViacomCBS

Category

Branded Content - Microsite (NEW)

Country / Region

United States

Video
2021
2021 MUSE Creative Awards Winner - The Oreo Doomsday Vault
Mondelez International, Inc. (OREO)

Entrant Company

The Community & 360i

Category

Video - Social Video

Country / Region

United States