MUSE Silver

2021

Metra Rail - Website Redesign

Entrant

Clarity Partners, LLC

Category

Website - Transportation

Client's Name

Metra Rail

Country / Region

United States

Gallery

About The Entry

The design is clean and simple, with an effort to improve the experience for mobile users (who represent two-thirds of our visitors) and, more importantly, customers with visual disabilities. The site is in Level AAA compliance with the Web Content Accessibility Guidelines (WCAG).
Recognizing that most website visitors are looking for service and schedule information, links to that information are prominent at the top of the homepage (and, in fact, every other page). Initially, the service information is being presented as it was displayed on the old site. By the end of this year, however, customers can expect to see that information in a new format, which is being developed in conjunction with a completely new and substantially upgraded GPS train-tracking and communications system. That new system will greatly improve Metra service communications.

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