MUSE Silver

2022

Funimation at New York Comic Con

Entrant Company

Funimation

Category

Experiential & Immersive - Live Experiences

Client's Name

Country / Region

United States

Funimation returned to New York Comic Con in October 2021 and brought some of the biggest names in anime to New York City!



On the show floor, fans got to chill out in Funimation: Sakura Park, an experience inspired by Japanese anime fantasy and bursting with color.Throughout the weekend, cans could visit the Funimation branded food truck, search for hidden easter eggs, snag a photo op among the cherry blossoms, meet with cosplayers and much, much more! Funimation subscribers also got VIP seating at panels and were able to pick exclusive anime merchandise from the Funimation shop to take a little bit of anime home!



Fans interested in the worlds of My Hero Academia and Demon Slayer: Kimetsu no Yaiba could enjoy the Anime Happens Here: Funimation Panel and the My Hero Academia New Movie Panel on Friday with the English voice cast,The Demon Slayer: Mugen Train panel wrapped up the weekend to huge fan excitement! .



For fans unable to attend the event, Funimation shared daily recaps, fan interviews, cosplay photos and more right from the show floor across Facebook, Twitter, Instagram, TikTok and YouTube channels all week long.

Credits

Executive Producer (Event & Content) / Funimation
Stephanie Heaston
Executive Content Producer, Creative Direction, Fan Engagement / Funimation
Marshall Wright
VP, Communications & PR / Funimation
Brian Eley
Senior Art Director / Funimation
Thomas Roach
Creative Director, Video / Funimation
Walter Parenton
Videographer / Funimation
Casey Barteau
Music / Funimation
Austin Black
Copywriter / Funimation
Jonna Miller
Director of Creative Production / Funimation
Michelle Miner
Content and Video Storytelling, Social Media Strategy / Funimation
Nicholas Friedman
Sr. Social Manager / Funimation
Haley Whisennand
Social Content Manager / Funimation
Lauren Moore
Community Manager/ Funimation
Alyson Luskey
More Silver Winners
2022
MUSE Advertising Awards - Doctor Bank
Laurel Road

Entrant Company

DeVito/Verdi

Category

Integrated Marketing - Integrated Marketing Campaign

Country / Region

United States

2022
MUSE Advertising Awards - AARP_CO Arvada Center Box Postcard

Entrant Company

AARP

Category

Marketing & Promotional - Marketing Item / Other___

Country / Region

United States

2022
MUSE Advertising Awards - Fashion Run
Savannah College of Art and Design

Entrant Company

Savannah College of Art and Design

Category

Social Media - Education

Country / Region

United States

2022
MUSE Advertising Awards - MIT X FIT Remote Learning Hub

Entrant Company

Cynda Media Lab

Category

Website - Education

Country / Region

United States