MUSE Silver

2022

From Didactic to Fantastic: Reusable Recycling/Shopping Bag

Entrant

Dragon Horse Agency

Category

Marketing & Promotional - Promotional

Client's Name

Collier County Solid & Hazardous Waste Management Division

Country / Region

United States

About The Entry

Dragon Horse was commissioned to redesign a large reusable, recycled plastic bag that is annually distributed to the residents of collier county. The bag reproduced for the last several years focused on instructions and rules with photographic examples. The bag is free of charge to encourage recycling by providing the bag for items that are not recycled curbside to fill and be taken to a local recycling station and encourage residents to bring their bags to the store. The new bag was envisioned as a vintage tourism piece, celebrating all we love about Collier County to encourage protecting it. It is something one would be proud to carry into stores.

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