2022
StarGuide Launch
Entrant Company
Mountain View Group, Ltd.
Category
Strategic Program - Product Launch
Client's Name
GE Healthcare
Country / Region
United States
GE Healthcare was launching a new product introduction – StarGuide – which is their most advanced SPECT/CT molecular imaging device. This is ground-breaking for physicians and research-focused clinicians. As part of the launch campaign, which culminated in a global virtual event, GE commissioned Mountain View Group to develop a series of communications assets to help promote StarGuide. This included the signature launch video, accompanying brochure, product webpage, as well as the associated messaging framework.
Credits
Entrant Company
PlusOne®
Category
Video - Real Estate
Country / Region
Netherlands
Entrant Company
Neoscape, Inc.
Category
Website - Biotechnology
Country / Region
United States
Entrant Company
W Hotels
Category
Social Media - Travel & Tourism
Country / Region
United States
Entrant Company
Taiwan Academia Industry Consortium
Category
Experiential & Immersive - Exhibition Experience
Country / Region
Taiwan