2022
StarGuide Launch
Entrant
Mountain View Group, Ltd.
Category
Strategic Program - Product Launch
Client's Name
GE Healthcare
Country / Region
United States
GE Healthcare was launching a new product introduction – StarGuide – which is their most advanced SPECT/CT molecular imaging device. This is ground-breaking for physicians and research-focused clinicians. As part of the launch campaign, which culminated in a global virtual event, GE commissioned Mountain View Group to develop a series of communications assets to help promote StarGuide. This included the signature launch video, accompanying brochure, product webpage, as well as the associated messaging framework.
Credits
Entrant
Lounge Group
Category
Video - TV Ad
Country / Region
Hungary
Entrant
SKY SOLUTIONS doo
Category
Event - Public Event
Country / Region
Serbia
Entrant
PeopleReady
Category
App - Consumer
Country / Region
United States
Entrant
Publicize
Category
Social Media - Consumer Campaign
Country / Region
United States